Krista White, Certified Professional Coach and Certified Matchmaker, was recently seen in the Wall Street Journal as part of the feature “Portraits of Success.”

Washington, DC – October 28, 2013 – Krista White CMM, CPC, “The Professional’s Matchmaker,” was recently interviewed in the Wall Street Journal as the focus of the feature presented by America’s PremierExperts® titled “Portraits of Success.” The piece that ran in the October 17^th edition showcases how Krista is showing thousands of busy professionals how to stop wasting time on dead end dates, and date successfully.

In the Wall Street Journal Krista White remarked, “Through my experience, I have worked with thousands of clients whose professions range from politicians and ambassadors to news anchors and professional athletes. I learned the ropes and gained this experience working for a company that has been doing this for 22 year, with literally millions of first dates arranged, and tens of thousands of satisfied clients.”

“I’ve also learned about the downfalls of the four approaches people take to dating: I call these Frogs, Fix Ups, Pick Ups and Every Day Encounters – none of which are as successful as my professional plan,” Krista continued. “This education coupled with my passion for helping people makes me feel like this isn’t really a job.  What’s better than getting to help people find love every day?”

Krista White along with her staff serves over 2,000 clients in the Metro Washington DC area, arranging first dates based on a unique and extensive set of criteria.  White and her team coach clients through the do’s and don’ts, social etiquette and effective communication skills. They also do extensive questioning of clients about their family and dating histories, lifestyles, working life and recreational passions. Getting feedback from both parties after each introduction, the staff endeavors to create a uniquely personal relationship with each client.

White began working for It’s Just Lunch DC as a dating consultant and rapidly rose to become Director of Operations and subsequently President of the company. In her current role, she trains and supervises her staff of matchmakers while continuing to work on a limited basis with select clients for whom she conducts personal searches.  Her success as a rising star in the matchmaking world recently inspired her to write her first book, Lies, Lust and Love Over Lunch, which includes colorful personal anecdotes (including dating disasters!) and advice on how to be successful at finding one’s match, based on her personal and professional experiences and expertise.

Learn more about Krista White at http://kristawhitematchmaker.com/ and http://www.itsjustlunchwashington.com/