Craig Lack Named Associate Producer For Upcoming Feature “Walk On: The Rudy Story”

Craig Lack Named Associate Producer For Upcoming Feature “Walk On: The Rudy Story”

Craig Lack joined with DNA Films®, an Emmy® Award-winning film production company, to be featured as Associate Producer in the new documentary short called “Walk On: The Rudy Story.”

San Juan Capistrano, CA – May 18, 2017– Craig Lack signed as an Associate Producer in a new documentary short film from DNA Films® titled “Walk On: The Rudy Story.” Five-time Emmy Award winning Director, Producer and Filmmaker Nick Nanton is gearing up to helm a documentary on the real story of Rudy Ruettiger, famously known as the inspiration for the 1993 film, Rudy. This documentary will tell Rudy’s full story along with the journey of making the movie, which truly embodies the phrase, “Never give up on anything.”

As an Associate Producer, Craig lent support to the filming of a live, intimate interview with Rudy himself, where he explained all the different paths he took to achieve his dream and shared the journey he had to take after realizing his life’s goals.

The film, tentatively titled “Walk On The Rudy Story,” began principal photography in April 2017 in South Bend, Indiana, where The University of Notre Dame is located.

More About Craig Lack:

According to Inc., “Craig Lack is the most effective consultant you’ve never heard of.”

He consults with public and private C-suites and independent health care consultants to eliminate employee out-of-pocket expenses, predictably lower health care claims and drive earnings to the bottom line. Forbes calls him a “Healthcare Broker Whisperer.”

He speaks at national conferences, business coalitions on health and to C-suite groups. Craig has appeared in Forbes, Inc., Yahoo Finance, Success, Huffington Post, Fast Company, and featured on CBS, ABC, CW and FOX.

As the creator of Performance Based Health Plans® his BHAG is to help employees eliminate $1 billion in out of pocket expenses.

To learn more about Craig Lack, please visit:

About DNA Films®:

DNA Films® is led by five-time Emmy® Award Winning Director and Producer, Nick Nanton and Emmy® Award Winning Producer, JW Dicks. Dicks and Nanton have produced multiple award winning films including Return to Esperanza, Visioneer: The Peter Diamandis Story, Esperanza, Mi Casa Hogar and Jacob’s Turn. Their productions have won several Emmys and together they have been awarded dozens of Telly Awards for excellence in television and film production.  Combined, they have produced and directed more than 500 television episodes and dozens of films.

Dicks and Nanton’s goal is to bring the uniqueness of entrepreneurs and their stories to the big screen as a means of encouraging a new generation of entrepreneurs and strengthening the economy.


Media contacts:

Christine Enberg

Dicks + Nanton Celebrity Branding Agency


Posted Under: Celebrity Branding Agency, The Rudy Film