Cathy Coloff ranked on multiple Amazon best-seller lists with the new book, YOU Are The #1 Target.
Morristown, NJ – December 31, 2019: Cathy Coloff, Owner of IT Radix, along with a select group of experts and IT Specialist professionals from around the world co-wrote the book, YOU Are The #1 Target, Why Your Business Is Likely To Be The Victim of Cybercrime NOW More Than Ever Before…And What You Can Do To Stop It. The book was published by TechnologyPress™ LLC, an imprint of CelebrityPress® LLC, a leading business book publisher that publishes books from ThoughtLeaders® around the world. The title was launched on Amazon on September 12, 2019.
On the day of the launch, YOU Are The #1 Target reached best-seller status on Amazon – reaching as high as #1 in Computer Cryptography, #1 in Computer Network Security, #1 Internet & Telecommunications and #1 in Web Encryption categories. The expert information shared in Coloff’s chapter, Protecting Your Office 365 Environment. has helped the book reach optimal best-seller placement and will help readers gain similar success in the information technology field.
TechnologyPress™ LLC describes the book as empowering:
Do you wish to be a target? No, no one does. However, in this electronic ‘brave new world’ (with apologies to Aldous Huxley), we have transitioned from hunter to hunted. Also, with computers playing a dominant role in everyday life, the entire world is now on realtime, living in a world of websites, passwords and smartphones.
With the acceptance of our electronic world, there is now the expectation that we can enjoy the use of our electronic devices. But wait! Hold it a minute! We have to remember that we also carry along with us the baggage of progress – electronic thieves and pickpockets, and their tools – including the Dark Web. This is not to mention the unethical individuals and organizations that have mushroomed. To use an old school comparison, the unprincipled and unethical are “as thick as thieves” in our present world.
The ubiquitous use of electronics to organize and simplify our lives has demanded that our electronic technical age develop a new genre of “fix-it” professionals. Our Celebrity Experts® and authors in this book are ‘the handymen’ (technical men and women) of the future. Fixing a wagon wheel in the ‘old wild west’ was one thing, but in the present computer age, our new generation of “fixer uppers” – talented technical people –fix, maintain and protect our complex electronic devices and systems.
The authors in this book are at the forefront of our protective wall. You will read how they effectively combat the sleazy elements of humanity that are determined to steal our data, dollars and domains. They are our cybersecurity force of the future!
After such a successful release, Cathy Coloff will be recognized by The National Academy of Best-Selling Authors®, an organization that honors authors from many of the leading independent best-seller lists.
Click HERE to order a copy of YOU Are the #1 Target.
A portion of the royalties earned from YOU Are The #1 Target will be donated to the St. Jude Foundation.
About Cathy Coloff
Cathy Coloff is the founder and owner of IT Radix. Cathy and the IT Radix team have delighted New Jersey businesses with reliable, adaptable and impactful IT consulting and support for many years.
Cathy has diligently pursued her passion for helping organizations grow their business through the use of technology for over 30 years. Her driving passion is to increase clients’ ability to grow revenue and profits through the implementation of reliable and cost-effective technology solutions that enhance productivity and security.
Cathy first ‘cut her teeth’ in technology at Exxon and Bear Stearns before entering the small-to-medium business world managing the day-to-day operations and technical service delivery for a regional IT company. From the beginning of her tenure at Exxon, Cathy was grounded in security and controls before cybersecurity was even “a thing.” She recalls weekly meetings to review upcoming changes in the Exxon computing infrastructure and their impact on security and operations. At that time, the security concerns were primarily focused internally because the Internet was not even in use. As with many things in life, timing is everything and for Cathy, rolling out the first local area network in the Exxon ECS company led to many opportunities in the future to gain knowledge, experience and expertise in the various operational and security concerns facing organizations today.
Cathy founded IT Radix in 2008 and is a hands-on business owner. As IT Radix has grown, she has worked in almost every position at IT Radix including as its first technical consultant. While she no longer carries a “toolbox,” she has over 30 years’ experience selecting, implementing and supporting business technology. She can talk the talk because she walked the walk.
From the early viruses to today’s sophisticated social engineering attacks, IT Radix has assisted its clients in identifying and pro-actively addressing its operations and security as a Managed Service Provider (MSP) and more importantly, as technical consultants. In 2018, IT Radix was named to the CRN MSP 500 list as a leading Managed Service Provider in the Pioneer 250 category. In 2017, IT Radix was recognized as one of the IT service industry leaders in New Jersey’s Morris County being named as one of the “Best of the Best.”
Cathy graduated from Duke University with a B.S. in Electrical Engineering and went on to obtain an M.S. in the Management of Technology from Stevens Institute of Technology. Cathy was recognized as one of NJBIZ’s 2018 Best 50 Women in Business and as one of the Top 25 Leading Women Entrepreneurs in New Jersey. Additionally, she is a member of numerous trade organizations and technology mastermind groups. She often mentors young engineers, as well as other business owners and managers, in the information technology industry and beyond.
When not helping organizations grow, Cathy enjoys sailing, cross-country skiing and relaxing in New Jersey and Vermont with her husband, Doug, and son, Alex.
TechnologyPress™ is a leading business and technology book publisher that publishes books from thought leaders around the world. TechnologyPress™ has published books alongside Robin Robins and other Cybersecurity experts. TechnologyPress™ is an imprint in partnership with CelebrityPress® LLC. CelebrityPress® has published books alongside Jack Canfield, Brian Tracy, Dan Kennedy, Dr. Ivan Misner, Robert Allen, Michael Gerber, Tom Hopkins, and many of the biggest experts across diverse fields.
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