Owner and President of Gossett Marketing, a leading promotional marketing firm, Danette Gossett reminds her readers that eco-friendliness and sustainability are popular and growing trends and provides suggestions for marketing efforts.
MIAMI, FL– September 25, 2017 – Danette Gossett, Founder of Gossett Marketing Communications, Inc., Co-Founder of Promotions Resource, LLC, and co-author of the best-selling book, Transform, recently posted a new blog on her website entitled, “Promote Your Brand’s Eco-Friendly Philosophy.” Ms. Gossett espouses the usefulness of reusable items as well as the increased brand awareness they create.
As Gossett states, “Whether you believe the science regarding climate change or not, the trend in this country is toward eco-friendliness and sustainability.” She continues adding, “Most people love the planet we call home and want to do everything possible to keep it safe, clean, beautiful and inhabitable for generations to come.”
“As a business owner,” Gossett writes, “you can promote your earth friendly values and philosophy by eliminating one-use plastic bags in your business as well as Styrofoam and paper cups. Also, whether you use bags in your day-to-day business, you can promote your company brand through promotional marketing items that include reusable totes and other reusable items.”
Gossett points out that, “It has been shown that marketing on reusable bags generates nearly 5800 impressions over the bag’s lifespan, almost double of any other product. Studies also show that using custom reusable bags for marketing is definitely a boost for business because consumers feel more favorable toward the advertiser and reusable bags stand the test of time.”
Read the entire blog: http://www.gossettmktg.com/promote-your-brands-eco-friendly-philosophy/
About Danette Gossett
Danette brings more than 30 years of experience developing advertising campaigns, direct marketing programs and sales promotions to her clients. Prior to starting her companies, she worked for New York advertising agencies including Saatchi & Saatchi & Lowe Marschalk. Her corporate experience included National Advertising Director for Avis Rent a Car Systems, Inc., and Director of Marketing Services for Royal Caribbean Cruise Line.
Find out more about Gossett Marketing here: http://www.gossettmktg.com/
About Gossett Marketing
Gossett Marketing is celebrating its 25th year as a promotional marketing agency. We strive to become your partner in business, not just another vendor. We approach every project utilizing our more than 33 years of New York advertising agency and corporate marketing experience to bring creative solutions to all your promotional marketing needs. We know how to drive results with promotional marketing programs. We strive to understand your brand strategy and will ensure your message integrity.