Owner and President of Gossett Marketing, a leading promotional marketing firm, Danette Gossett, talks about the once-prophesied death of the written word and announces that it is truly alive and well.
MIAMI, FL– May 13, 2019 – Danette Gossett, Founder of Gossett Marketing Communications, Inc., Co-Founder of Promotions Resource, LLC, and co-author of the best-selling book, Transform, recently posted a new blog on her website entitled, ““They” Said It Would Be Dead,” in which Ms. Gossett clarifies what “It” is, but is unable to clarify for certain who “they” are.
Gossett writes, “The “It” I’m talking about is the ‘written word’.” She immediately adds, “I actually don’t know who “they” are, though I suspect they are/were actively involved in all things digital and AI.” “And,” she says, “they sure did make a pronouncement years ago about how the written word would die due to the popularity of the smart device. Well, despite the undeniable popularity of digital devices, I’m here to tell you that the written word is still alive and well!”
Gossett knows what the next question readers will have and writes, “How do I know, you ask?” She continues, “Well, here’s my insight. Personal journals and notebooks are more popular as promotional giveaways than ever before! I’m talking about real paper notebooks that one must have a pen or pencil in hand in order to write in them. I’m talking about the most up-to-the-minute notebooks and journals you’ve ever seen!”
Read the entire blog at http://www.gossettmktg.com/they-said-it-would-be-dead/
About Danette Gossett
Danette brings more than 30 years of experience developing advertising campaigns, direct marketing programs and sales promotions to her clients. Prior to starting her companies, she worked for New York advertising agencies including Saatchi & Saatchi & Lowe Marschalk. Her corporate experience included National Advertising Director for Avis Rent a Car Systems, Inc., and Director of Marketing Services for Royal Caribbean Cruise Line.
Find out more about Gossett Marketing http://www.gossettmktg.com/
About Gossett Marketing
Gossett Marketing is celebrating its 26th year as a promotional marketing agency. We strive to become your partner in business, not just another vendor. We approach every project utilizing our more than 33 years of New York advertising agency and corporate marketing experience to bring creative solutions to all your promotional marketing needs. We know how to drive results with promotional marketing programs. We strive to understand your brand strategy and will ensure your message integrity.