Owner and President of Gossett Marketing, a leading promotional marketing firm, Danette Gossett wants to take a look under the hood of her clients’ marketing machines in order to help tweak, tune or revamp in time for full-speed-ahead fall push.
MIAMI, FL– June 13, 2018 – Danette Gossett, Founder of Gossett Marketing Communications, Inc., Co-Founder of Promotions Resource, LLC, and co-author of the best-selling book, Transform, recently posted a new blog on her website entitled, “Mid-Year Marketing Engine Check-Up.” Ms. Gossett reminds readers that within a few months it will be the time to see whose marketing material performs with great precision.
Gossett states, “We all know that in order to keep our cars and other motor vehicles running well and safely, we must adhere to a regular maintenance service schedule.” She continues adding, “The same holds true for your company’s marketing machine. No matter what size your organization, you can keep your marketing engine running smoothly and performing with greater precision, with an annual review, check-up and maintenance schedule.”
According to Gossett, “Summertime is a great time to make this activity a priority simply because it is typically less hectic. Also, the fall season is just around the corner which is when your marketing efforts will likely be going to work for you full-swing.” She adds, “What, you wonder, should your review include?”
Gossett’s suggestions include, “ pulling out and making a comprehensive review of all of your current marketing materials: trade show booths, brochures, banners etc.” She states, “If it has your company name/logo on it, it’s considered marketing material.”
Read the entire blog at http://www.gossettmktg.com/mid-year-marketing-engine-check-up/
About Danette Gossett
Danette brings more than 30 years of experience developing advertising campaigns, direct marketing programs and sales promotions to her clients. Prior to starting her companies, she worked for New York advertising agencies including Saatchi & Saatchi & Lowe Marschalk. Her corporate experience included National Advertising Director for Avis Rent a Car Systems, Inc., and Director of Marketing Services for Royal Caribbean Cruise Line.
Find out more about Gossett Marketing http://www.gossettmktg.com/
About Gossett Marketing
Gossett Marketing is celebrating its 26th year as a promotional marketing agency. We strive to become your partner in business, not just another vendor. We approach every project utilizing our more than 33 years of New York advertising agency and corporate marketing experience to bring creative solutions to all your promotional marketing needs. We know how to drive results with promotional marketing programs. We strive to understand your brand strategy and will ensure your message integrity.